A visual campaign for the Leica M320 4K dental microscope, combining photographic and video content across multiple formats.The production involved shooting in a real dental practice with a selected testimonial, highlighting the microscope’s precision, ergonomics, and visual clarity in a clinical setting.
The deliverables included photography for brochures and promotional materials, as well as video content for Leica ambassadors and digital platforms.The visual approach focused on light, detail, and workflow — reinforcing the connection between technology and daily practice.
LEICA M320 4K MICROSCOPE
Production: Visual Crew/Creo
Photography: Marcello Fauci
Assistant: Carmelo Farini
Camera Operator: Jacopo Brenicci
Post Production: Carmelo Farini
